PZ Cussons Media Training

Sanford World Clinic
February 27, 2013
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Turkish Kitchenware Exporters’ Trade Visit to Ghana
February 27, 2013

PZ Cussons Media Training

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Mahogany Consult organised a one-day media training workshop for 11 managers of the various brands of PZ Cussons.

Mahogany Consult:

  • Organised the workshop
  • Facilitated the various sessions
  • Our staff were the resource persons for the training

The topics discussed include:

  • Understanding the Ghanaian Media.
  • R, Advertising, and Marketing: Similarities and Differences.
  • Understanding Media management.
  • Getting to know the media tools.
  • Speaking with reporters on the Telephone, Radio, and Television.
  • What is media relations?
  • Understanding Crisis Management.

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